Case Studies

Case Studies

Case Study: The Write Stuff

Mar 17

Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: P...

Continue Reading

Case Study: Boosting Trade Show Booth Traffic

Mar 10

The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traff...

Continue Reading

Case Study: Sign the Deal

Feb 10

In the fall, a car dealership introduced a new model and promoted it to potential customers. The car dealer purchased a mailing list and merged it with its own database. The Ranger Stylus Sati...

Continue Reading

Industry Mini Dive: National Parks

Jan 12

The promotional products industry is a multi-billion dollar industry that plays a crucial role in marketing and advertising for businesses of all sizes. From pens and tote bags to water bottles and...

Continue Reading

Case Study: Inking Impressions

Dec 7, 2024

Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided ...

Continue Reading

Case Study: Health & Wellness Spas

Nov 30, 2024

Products Javalina Jewel(r) Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourage ...

Continue Reading

Case Study: Where Has Your Pen Been?

Nov 16, 2024

Products Javalina Splash(r) Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?”...

Continue Reading

Case Study: Staying Safe for Back-to-School

Nov 1, 2024

A private school held an online meeting to outline plans for returning to school safely during the Coronavirus pandemic. As a follow-up, the school sent information packets to students' parents. Ea...

Continue Reading
Close